top of page

'Highly effective sales professionals 

make a huge contribution to their organisations'

Our event-ready high energy workshops and business growth programmes
make more sales people more effective.
We'll engage with and facilitate your sales people to focus on 
what really matters, by how much and who really cares.

Here are some currently popular themes:

21st-century prospecting

 

To be a good closer,

first be a great opener!

These days to get interest and gain access it's all about personalising and customising.

And rhythm.

​

Mere cold calling leaves the sales person cold and the customer even colder. 'Data heaping' drains energy and loses time. 

 

Adopt our simple systematic measurable process to connect through to named key players and open new leads ... or cut loose quickly and move on!   Learn to:

​

  • mine the wealth of customer contact intelligence at our fingertips

  • identify or anticipate customer issues 

  • craft relevant personal messages

  • maintain momentum and manage scale

 

Far more satisfying to the hunter we find.

Selling master classes*

 

We bring intensive application of value selling best practice and sales tools, a common methodology and sales language  your sales people can use immediately.

 

To close more deals more often:

 

  • quickly create relationships of trust with relevant key people

  • reveal and qualify real priorities

  • pre-empt and out-maneouvre competitors

  • reinforce solution impact and value

 

Sales teams learn to analyse business issues, political and competitive factors, collaborate with the client to shape the solution/value of specific live opportunities, and define strategies to win these specific deals. 

 

*Well that's what our clients call them! 

Value-driven account growth

 

It's all about the customer before it's anything about you, right?

So analyse customer priorities first,

sell after. 

 

This is the art of creating more business

by developing stronger and more productive customer relationships

and prioritising accounts objectively. 

 

We show account owners how to:

 

  • master the key principles and methods of up-to-date effective Strategic Account Planning

  • uncover fresh new business potential 

  • create long term revenue growth

  • manage a visible, dynamic account business plan

 

In short, how to run your account as

a business within your business. 

bottom of page